Our B Corp Month campaign is all about shouting loud and proud about our favourite products made from sustainable materials across our range. Through more sustainable methods and materials, we can better preserve the planet while making the great quality clothes and toys you know and love.
As our maternity styles keep growing, so is our use of sustainable viscose. This fabric is made from responsibly sourced wood and pulp, greatly reducing water consumption and emissions. We use it in a lot of maternity clothing because it's supersoft, comfortable, and drapes beautifully.
Since cotton is an integral part of JoJo's production and is used in all our baby styles and 90% of our kids' collections, as well as some maternity lines, we work with Better Cotton to make sure we source cotton responsibly for the environment and people.
Many of our own-brand products are made from wood and paper that’s been ethically sourced and we’re working hard to continue to make more of our products from FSC®-certified materials.
For over 20 years, we've been making clothing from recycled fabrics and now much of our swimwear and raincoat styles are made from recycled fabric too. This reduces waste, cuts CO2 emissions, helps fight global warming, and reduces waste.