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Affiliate Programme

JoJo Maman Bébé was founded in 1993 by Laura Tenison MBE and has grown to become a leading mother and baby multi-channel boutique brand. We design and retail high quality, imaginative, practical clothing and products for pregnant women and families with young children. We have a growing presence in Ireland with JoJo stores in both Dublin and Cork as well as our Irish website.

The JoJo Affiliate programme gives like minded companies the opportunity to partner with us and share in our success by earning commission each time a visitor from the partner's site makes a purchase on the JoJo site.

The most successful affiliates are those who have a similar audience to a JoJo customer. Our customers are predominantly female, aged between 26-45, ABC1 with a good to reasonable amount of disposable income. Travel and eating out are important ways to relax, as is keeping fit with trips to the gym, swimming, pilates and yoga. Our customers are brand loyal and will return regularly to favourite stores and websites and expect good value and service.

We have partnered with the affiliate network Webgains and offer a 5% commission per sale, every time a visitor from an affiliate's site makes a purchase on the JoJo site. The affiliate scheme is free and easy to join. Click on the link below to begin.

Sign up


  • It’s free to join.
  • 5% commission rate.
  • Average order size €50.
  • Brand association - JoJo is a trusted, recognised and respected brand.
  • Promoting an exclusive maternity and babywear collection.
  • 30-day cookie window - commission is earned up to 30 days after their first visit.

  • To help affiliates succeed with the programme we frequently update our banner ads, product feeds and text links to be in line with our marketing and brand strategy. This ensures that the advertising and creative on our partners sites always looks fresh and promotes our current collections and offers.


    As part of the registration process, your website will be screened to make sure that the material and content is appropriate. We reserve the right to reject any site which does not meet our criteria and to do so without giving our reasons for rejection. To be considered for the affiliate programme your website must be:
  • Ireland based.
  • Fully functional and in full working order.
  • User friendly.
  • Search engine friendly (No black hat SEO).
  • Designed to a good standard.
  • Free from offensive or inappropriate content.

  • Commission

    5% commission is paid on gross sales and Webgains uses advanced tracking technology to track and report on every ad or placement and pays affiliates on a monthly basis. Affiliates have access to reports to keep track of their own sales and commission earnings.

    Pay Per Click (PPC) and Search Engine Optimisation (SEO) campaigns will help to drive traffic to your site and therefore to JoJo Maman Bébé affiliate links/ads, but please note that JoJo Maman Bébé runs an in-house PPC campaign so affiliates must stick to the following guidelines which apply to all search engines:
  • Affiliates must not bid on JoJo Maman Bébé,, brand names or any misspellings of the brand.
  • Affiliates must not use, or any variation, as the display URL for search engine adverts.

  • Affiliates may bid on generic keywords, for example 'maternity wear' or 'baby clothes'.

    Any affiliate found to be in breach of these terms will be removed from the scheme and any outstanding commission or commission generated from sales in breach of regulations will not be paid.